NEWS
Verimatrix, the leader in powering the modern connected world with people-centered security, today announced that Hong Kong-based OliveX Holdings Limited, global digital health, and fitness company, selected two Verimatrix cybersecurity solutions for its KARA Smart Fitness system.
According to a report earlier this month, the global online fitness market is estimated to grow from $6.04 billion in 2019 to $59.23 billion by 2027. Delivering live-streamed and recorded celebrity fitness coaches into users’ homes, the KARA Smart Fitness system uses mobile apps as well as an interactive full-length mirror powered by camera-based artificial intelligence. A regular mirror while turned off, the system offers a host of classes ranging from boxing to meditation. The camera detects movements, can count calories, can provide form correction recommendations, and even allow live competitions with others.
Through gamification, the company also encourages users to harness their passion for gaming and combine it with lengthier, fun workouts. And with gaming already positioned as the largest type of media consumed worldwide, the company sees gamification as a notable opportunity for their sector.
According to a report earlier this month, the global online fitness market is estimated to grow from $6.04 billion in 2019 to $59.23 billion by 2027. Delivering live-streamed and recorded celebrity fitness coaches into users’ homes, the KARA Smart Fitness system uses mobile apps as well as an interactive full-length mirror powered by camera-based artificial intelligence. A regular mirror while turned off, the system offers a host of classes ranging from boxing to meditation. The camera detects movements, can count calories, can provide form correction recommendations, and even allow live competitions with others.
Through gamification, the company also encourages users to harness their passion for gaming and combine it with lengthier, fun workouts. And with gaming already positioned as the largest type of media consumed worldwide, the company sees gamification as a notable opportunity for their sector.
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